{
  "id": "C02",
  "title": "DST or PES? Start here.",
  "theme": "noir",
  "accent": "paper",
  "asset": "workwear-photo.jpg",
  "headline": "DST or PES?\nStart here.",
  "deck": "The machine decides the format.",
  "topic": "Machine formats",
  "audience": "Machine owners and embroidery shops",
  "slides": [
    {
      "kind": "formats",
      "title": "START WITH\nYOUR MACHINE.",
      "rows": [
        [
          "DST",
          "Common on commercial machines"
        ],
        [
          "PES",
          "Common on Brother / Baby Lock"
        ],
        [
          "JEF",
          "Common on Janome / Elna"
        ]
      ],
      "note": "These are common pairings. Check your exact machine model and supported format version."
    },
    {
      "kind": "statement",
      "title": "A NEW EXTENSION\nISN’T A NEW\nSTITCH PLAN.",
      "body": "Converting a file format does not automatically adapt a design to a new size, fabric or placement.",
      "small": "Those changes may need editing or re-digitizing."
    },
    {
      "kind": "list",
      "title": "SEND THE MODEL.\nSKIP THE GUESSWORK.",
      "items": [
        [
          "Machine",
          "Make and model"
        ],
        [
          "Size",
          "Finished width and height"
        ],
        [
          "Format",
          "Required extension, if known"
        ]
      ],
      "note": "An editable EMB design file and a machine stitch file serve different purposes.",
      "cta": "Keep this with your order checklist."
    }
  ],
  "caption": "DST, PES and JEF are different embroidery formats. The right choice depends on what your machine can read.\n\nCommon pairings are shown here, but model and version support vary. Send the exact machine model when you enquire. Converting an extension does not, by itself, adapt a design for a different fabric or placement.\n\nSave this for your next file request.",
  "tags": "#DST #PES #MachineEmbroidery #EmbroideryDigitizing",
  "type": "Carousel",
  "slug": "c02-dst-or-pes-start-here",
  "status": "Prepared; not scheduled",
  "files": [
    "posts/c02-dst-or-pes-start-here/slide-01.png",
    "posts/c02-dst-or-pes-start-here/slide-02.png",
    "posts/c02-dst-or-pes-start-here/slide-03.png",
    "posts/c02-dst-or-pes-start-here/slide-04.png"
  ],
  "preview": "posts/c02-dst-or-pes-start-here/slide-01.png",
  "week": 1,
  "date": "2026-11-03",
  "utc": "20:30",
  "slot": "15:30 New York",
  "captions": {
    "instagram": "DST, PES and JEF are different embroidery formats. The right choice depends on what your machine can read.\n\nCommon pairings are shown here, but model and version support vary. Send the exact machine model when you enquire. Converting an extension does not, by itself, adapt a design for a different fabric or placement.\n\nSave this for your next file request.\n\nFor a quote, visit libertydigitizing.com through our profile link.\n\n#DST #PES #MachineEmbroidery #EmbroideryDigitizing",
    "facebook": "DST, PES and JEF are different embroidery formats. The right choice depends on what your machine can read.\n\nCommon pairings are shown here, but model and version support vary. Send the exact machine model when you enquire. Converting an extension does not, by itself, adapt a design for a different fabric or placement.\n\nSave this for your next file request.\n\nDiscuss your job: https://www.libertydigitizing.com/?utm_source=facebook&utm_medium=organic_social&utm_campaign=liberty_us_europe_nov2026&utm_content=c02#quick-order\n\n#LibertyDigitizing #Embroidery"
  },
  "links": {
    "instagram": "https://www.libertydigitizing.com/?utm_source=instagram&utm_medium=organic_social&utm_campaign=liberty_us_europe_nov2026&utm_content=c02#quick-order",
    "facebook": "https://www.libertydigitizing.com/?utm_source=facebook&utm_medium=organic_social&utm_campaign=liberty_us_europe_nov2026&utm_content=c02#quick-order",
    "tiktok": "https://www.libertydigitizing.com/?utm_source=tiktok&utm_medium=organic_social&utm_campaign=liberty_us_europe_nov2026&utm_content=c02#quick-order",
    "youtube": "https://www.libertydigitizing.com/?utm_source=youtube&utm_medium=organic_social&utm_campaign=liberty_us_europe_nov2026&utm_content=c02#quick-order"
  }
}